Category Archives: Crowdsourcing

Social Media Lifts Immigrant Child Chess Prodigy Out of Homelessness

Posted on March 26, 2019 by sydhavely

Tanitoluwa Adewumi, who lives with his family in a shelter in New York City, went from chess novice to chess champion in little over a year.CreditCreditChristopher Lee for The New York Times Thanks to a column and story about this … Continue reading →

Posted in Activism, Crowdsourcing, gofundme, Philanthropy, Uncategorized | Leave a comment

For $5, I will…

Posted on April 4, 2017 by betsyfr

Want to be a social media strategist, designer, programmer, writer, session musician, backup singer, coach, financial consultant, virtual assistant, or prankster … or just want to exercise your creative muscle in ways that your day job just doesn’t, can’t, or … Continue reading →

Posted in Crowdsourcing, disruption, Participatory Culture, social media disruption, Uncategorized | 1 Comment

The Crowd is Coming … for your job.

Posted on March 28, 2017 by betsyfr

Or are they bringing opportunity? They are part of what Deloitte calls, the augmented workforce. Driven by the rapid acceleration of connectivity and cognitive technologies like machine learning, natural language processing, speech recognition, and robotics, the augmented workforce is changing how … Continue reading →

Posted in Crowdsourcing, disruption and social media, Employment | 1 Comment

Crowd’s here, now what?

Posted on March 20, 2017 by betsyfr

Your social media promotions were amazing! You have a crowd, but now how do you get them to engage? Take Germany’s Pirate Party, back in 2012, the grassroots political party was at the charge of what they deemed a digital … Continue reading →

Posted in Community Management, Crowdsourcing, Social Behavior, Uncategorized | 1 Comment

And the Real Winner is…

Posted on February 6, 2017 by betsyfr

T-Mobile.   Airbnb.   According to Merkle’s 2017 Digital Bowl Report, T-Mobile grabbed top spot for most effective Super Bowl ad campaigns across digital channels including social media, paid search, SEO, and digital media/display. Merkle, a global performance marketing agency, … Continue reading →

Posted in Activism, Crowdsourcing, disruption and social media, Social Change, SuperBowl ads | Tagged | 1 Comment

State Slogans and Social Media Wrath–Rhode Island’s Example

Posted on April 8, 2016 by sydhavely

The beach at Fort Adams State Park in Newport, R.I. “Rhode Island: Cooler and Warmer,” a new slogan intended to help the state attract tourists and businesses, encountered a backlash on social media. Credit Elise Amendola/Associated Press It all started innocently enough. … Continue reading →

Posted in Advertising campaigns, Branding, Case Studies, communication, Crowdsourcing, Social Media & Psychology, tourism, Twitter, Uncategorized, You Tube | Leave a comment

Hashtags don’t track Sh#t

Posted on April 21, 2015 by matthew bacine

Last week when Instagram suggested which users and  postings I would like based on the people I follow, my feed was inundated with pictures of the runway called Coachella. So as I began to research what I was interested in … Continue reading →

Posted in Advertising campaigns, Big Data, Crowdsourcing, Instagram, Marketing, Social Media, Uncategorized, User Generated Content | Tagged , , , , | 1 Comment

If only Batman used a Crowd Sourcing Tool

Posted on April 6, 2015 by matthew bacine

Not sure if anyone who is reading this blog post watches Gotham on Fox, but I sure do. It’s a new version of Batman, only Bruce Wayne is still a kid and the main character is really Detective Jim Gordan, … Continue reading →

Posted in Big Data, Community Management, Crowdsourcing | Tagged , , , , | 1 Comment

Accentuate the Positive — Mentionology

Posted on March 22, 2015 by Jay Devine

I love March Madness for several reasons — it unifies the national conversation around something positive namely college basketball, it celebrates the committment and talent of great college athletes and it means spring is almost here.  But, I was intrigued … Continue reading →

Posted in Crowdsourcing, Facebook, March Madness, Research, Social Business, Social Media ROI, Twitter | Tagged , , | 1 Comment

Celebrating Cayman

Posted on March 9, 2015 by Jay Devine

What looked like a very hopeful story with thousands of volunteers engaged through social media to help find a missing teen turned to tragedy over the weekend. Cayman Naib, a 13-year old student at the Shipley School, left his home … Continue reading →

Posted in Activism, Community Management, Crowdsourcing, Facebook | Tagged , | 1 Comment