Category Archives: Advertising campaigns

The Second Amendment takes aim at the First Amendment!

The NRA has released a new “freedom is the safest place” ad campaign and within it the NRA claims they are the defender of free speech and they plan on exercising their free speech. The NRATV ads, featuring Dana Loesch, … Continue reading

Posted in Advertising campaigns, Fake News, News, Politics, Uncategorized | 2 Comments

The Super Bowl of Twitter Ads

With Super Bowl Sunday upon us, the anticipation and excitement surrounding the big game is palpable. Living in the Philadelphia area, with the Eagles having a shot at revenge against the Patriots who beat them 13 years ago in Super … Continue reading

Posted in Advertising campaigns, Apps, Social Media, Sports, Super Bowl, SuperBowl ads, Twitter | Tagged | 1 Comment

Clean up, aisle 12!

Ralphie would be shocked.  Teenagers eating soap – on purpose! (Image source: It’s origin is unclear, but the “Tide Pod Challenge” has certainly made a mark. The New York Times reports that in the first half of January poison … Continue reading

Posted in Advertising campaigns, Facebook, Politics, Twitter, You Tube | Tagged | 2 Comments

Lose Lose Lose Situation

Since we have talked about video as one of the marketing strategy that is widely used by social media expert in different areas. I am hear to talk about YouTube video advertisement this week. As a huge fun of Youtube, … Continue reading

Posted in Advertising campaigns, You Tube | 1 Comment

Brands Seek Authenticity in Best Storytelling Award and Hooking Buyer Emotion

A scene from a short film by Carrie Brownstein that was funded by Kenzo is vying for the Tribeca X Award for “telling stories that make people feel warmly about the brand,” says the chief executive of Tribeca Enterprises. In the … Continue reading

Posted in Advertising campaigns, Branding, Marketing, Psychology, psychology and perception, Social Behavior, Social Media, Social Media & Psychology, social media and storytelling, Uncategorized | Tagged | Leave a comment

Instagram story ads are officially open for business

It was only a matter of time. In the wake of last week’s Stories integration into Facebook, Instagram brings news about its advertising model. In January, Instagram added ads into their newer functionality *highly* reminiscent of Snapchat, Stories, with a group … Continue reading

Posted in Advertising campaigns, Instagram | 1 Comment

Budweiser remains King of the Superbowl Commerical

Beer can give you the happy chills when it’s tasty, and the bad chills when it’s rancid. But rarely does it give you the emotional chills that Budweiser has done with this  year’s moving Superbowl ad, as it showcases Budweiser … Continue reading

Posted in Advertising campaigns, Super Bowl, SuperBowl ads | 1 Comment