Tag Archives: advertising

All press may not be good press when selling a house with a sex dungeon

On February 7th, a house in Maple Glenn, PA, a quiet suburban town of Philadelphia, went on sale with an unusual selling point: a sex dungeon. While the scintillating solicitation has since yanked the cheeky photos, they remain archived by … Continue reading

Posted in Uncategorized | Tagged , , , | 1 Comment

Super Bowl Ad previews – A winning strategy or sign of declining interest?

While preparing for Super Bowl LIII and it’s collection of high-profile, high-budget commercials, you may observe a growing trend that has now essentially become mainstream: the promotion and release of full-length Super Bowl commercials on social media well before their … Continue reading

Posted in Uncategorized | Tagged , , , | 1 Comment

Find Beautiful Singles In Your Area! …And how they know where you live

You’ve seen the ads, “Meet Hot Singles in [insert your city here]!” or “Find amazing prices at [closest dealership to your house]!”. …Or at least that’s how I remember them before I started blocking all of my ads (don’t worry, … Continue reading

Posted in Big Data, Marketing, Strategy | Tagged , , | 2 Comments

iBeacon,the new App Crier!!!

A few of the readings for this weeks class had me thinking of a regular topic that comes up at my studio, iBeacons. We discuss how we can integrate the device into a project that we can pitch to an … Continue reading

Image | Posted on by | Tagged , , , , | Leave a comment

Pinning is about to get a lot more expensive

Pinterest is one of my favorite social media sites for a variety of reasons – it’s visually stimulating, easy to use and makes me feel like I have the ability to be domestic, even if I never actually make the … Continue reading

Posted in Marketing, pinterest, Social Business, Social Media ROI | Tagged , , | 1 Comment

#AreWeTiringOfHashtags?

Does a slip, from 57% to 50%, of companies using hashtags in their Super Bowl (are we allowed to call it this if we haven’t paid the NFL, maybe I should go with “Big Game”) ads mean that we are … Continue reading

Posted in Advertising campaigns | Tagged | 1 Comment

The Oscar for latest entry into social media goes to……

Well ABC finally caved.  After holding out for many months it finally agreed to use Twitter’s Amplify advertising program.  This means that all four networks (ABC, CBS, NBC & FOX) will be using Twitter’s platform to match adds with what … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment