Monthly Archives: January 2011

Seed, Feed and Weed

Actively “seed, feed, and weed” is one of Five Tips For Smarter Social Networking suggested by Eric Hellweg of the Harvard Business Review. Hellweg says: “We are all trying to figure out how to get more value from online social … Continue reading

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4 Steps to leverage Linkedin effectively

Check out this article: http://innovationamerica.us/index.php/innovation-daily/10259-want-business-opportunities-to-find-you-follow-these-4-steps-on-linkedin about 4 steps to leverage Linkedin effectively. The 4 steps are: 1. Make your title more searchable on line.  2. Check out how to give and receive effective recommendations. 3. Increase your network connection. 4. Add a … Continue reading

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Link Round Up: SM In The News

Here are some interesting social media reads to check out: From New York Times Twitter, As A Helpmate Goes To Capitol Hill – Story about Twitter hiring their first DC liaison to help politicians and government employees use twitter better. … Continue reading

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It’s Like LivingSocial for Philanthropy (Sort’ve)

Can $1 change the world? Philanthroper sure hopes so. The Chronicle of Philanthropy recently published an article outlining the mission of the newest online giving site. Philanthroper.com hopes to capitalize on the most recent social media phenomenon of the popularity of … Continue reading

Posted in Facebook, Fundraising, Non-Profit, Social Media | Leave a comment

LivingSocial Takes On Groupon

This past week Mindy contributed this post about Groupon, an online company that offers “a daily deal on the best stuff to do, see, eat, and buy in more than 300 markets and 35 countries.” Today on Mashable there was … Continue reading

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Social Media ROI For Idiots

I much prefer the word “dummies” to “idiots.” That little editorial comment out of the way, here is a blog post called Social Media ROI for Idiots. What’s ROI? For those of you who don’t know, it stands for “return … Continue reading

Posted in Marketing, Metrics, Social Media ROI | Leave a comment

Did someone say superbowl

I think this qualifies as a pre-superbowl campaign. http://mashable.com/2011/01/26/bud-light-super-bowl-2011/

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