Tag Archives: WeChat

If only Batman used a Crowd Sourcing Tool

Not sure if anyone who is reading this blog post watches Gotham on Fox, but I sure do. It’s a new version of Batman, only Bruce Wayne is still a kid and the main character is really Detective Jim Gordan, … Continue reading

Posted in Big Data, Community Management, Crowdsourcing | Tagged , , , , | 1 Comment

Finally, It’s the Moment of Ads

Last Sunday, 4 years after its release, WeChat finally introduced ads to its user’s Moments page (similar to Facebook’s news feed page). It all started with this “What is this?” message from the WeChat Team. The white characters in the … Continue reading

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Digital Runway: Burberry Runs Catwalk on WeChat

First time hear about WeChat? WeChat, the 3-year-old social app, has gained popularity with around 280 million monthly active users in China. Like WhatsApp, it provides mobile text and voice messaging services. A step further, it is a social network: … Continue reading

Posted in Advertising campaigns, Marketing, Social Media | Tagged , , , , | Leave a comment