Tag Archives: Superbowl

How to Advertise during the Superbowl…for free!

In an article by Mobile Marketer, I learned that Volvo decided to forgo the usual 4.5 million dollar SuperBowl ad, and instead asked viewers to tweet at them about someone who matters to them with the tag #volvointerception whenever they see … Continue reading

Posted in Advertising campaigns, Happy Posts, Marketing, Social Media, Sports, Super Bowl, Twitter | Tagged , , , | Leave a comment

P&G’s #Likeagirl Campaign Shows Endurance of Superbowl Ads in Social Media Age

My favorite commercial this Superbowl was P&G’s thoughtful “Like a Girl” campaign, which tries to redefine the meaning of that oft-used phrase from being an insult to a source of inspiration. It shows a series of people acting out how … Continue reading

Posted in Advertising campaigns, Social Media ROI | Tagged | 1 Comment