Tag Archives: fashion

Social Media is the New Billboard?

Well known companies such as Kate Spade New York have ditched the pricey billboard ads for a more budget friendly social media post to showcase their latest and greatest fashion trends! Last week Kate Spade New York announced their brands new … Continue reading

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J.C. Penney Debuts Second-Screen Engagement During the Oscars

We know you're not just some lines on a page. That's why we made #JCPLookBook. http://t.co/43aP939qI0 #JCPStyle pic.twitter.com/qE5SUAqweD — JCPenney (@jcpenney) February 23, 2015 User-generated content, real-time engagement, a charity component, gamification – all of these pieces can contribute to … Continue reading

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Technology is Creating New Empire of Victoria Beckham

Designer Victoria Beckham, as a former Spice Girl, is now becoming a social media spice in the fashion industry. She launched the e-commerce website for her brand even before the opening of the retail store. It is really amazing to … Continue reading

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Marc Jacobs wants your Social Media, As Payment

As a fashion icon and one of the most influential designers of the 21st century, Marc Jacobs doesn’t think outside the box. He imagines and creates as if a box does not exist.  Tomorrow the Daisy Marc Jacobs Tweet Shop … Continue reading

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Kering Shows It’s “Caring” Side in Exclusive New Video

What better way to give a reason for your brand name change then in an exclusive video targeted to one of the premiere fashion blogs on the net? That’s exactly what Kering (pronounced as “caring”), formerly known as the luxury … Continue reading

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