Author Archives: williamsonlara

Gettin’ Witty With It

Wendy’s has become infamous for their witty social media accounts. In their most recent Twitter battle, they burned their competitor, Hardee’s, so bad their account was blocked. This week a new brand entered the social media wit game. IKEA. High-end … Continue reading

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The Instagrammable Unicorn Frappuccino

The latest made-for-Instagram food crazy to join sushi donuts and rainbow bagels is the Unicorn Frappuccino. This Starbucks drink had all the right qualities to make it go viral; the word unicorn, magical colors, and only being offered for a … Continue reading

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A Social Media April Fools’ Rivalry

On Saturday, Snapchat gave Instagram a little taste of its own medicine. They created an April Fools’ filter that makes your Snapchat image look like an Instagram post. The filter further poked fun at Instagram by making the post liked … Continue reading

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How Far Will You Go to Create Your Desired Social Media Image?

Mashable reports on a Japanese company that offers ‘friends’ for rent. Family Romance markets their service to those looking for people to pose in their social media photos with them. The company notes benefits of increased likes, comments and a … Continue reading

Posted in Social Media, Social Media & Psychology, Uncategorized | 1 Comment

Viral Video Sparks Social Media Conversations

I’m sure most of you have seen the video that went viral of the BBC interview with Robert Kelly that was interrupted by his two adorable children. The video resonated with so many of us who are trying to juggle … Continue reading

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How to Create Engaging Video Content with Your Phone!

The American Marketing Association reports that by 2019, video content will drive 85% of search traffic in the US. Facebook Live, Instagram Stories, and video ads have already started to fill social media feeds. With the rise of video, it’s … Continue reading

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Is Social Media Altering Our Memory?

Is social media altering our memory? A recent study done by Cornell University says yes. Business Insider reports that the study determined that posting on social media increases your ability to recall an event. Other studies have shown that keeping … Continue reading

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