Author Archives: sabrinawu

How a Stolen Cellphone Led to a Friendship for Life

This might have been a super old story for my friends in China, but somehow I haven’t got a chance to read it until this week. And wow…what a story. It all started when Buzzfeed editor Matt Stopera lost his … Continue reading

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Stop the Blood Sport of Public Shaming

As Hillary Clinton’s campaign video went viral on social media, I stumbled upon a TED talk on cyber bullying given last month by Monica Lewinsky. Some people might question Lewinsky’s intention of going public at this time of the year, … Continue reading

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How Colors Affect Conversions

Over the semester we have been stressing the importance of image and visuals for better online presence. The following infographic created by KISSmetrics highlighted the role of color in driving conversions. This inforgraphic is quite informative but it only touches … Continue reading

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Wasting Time on the Internet

#Distraction is the new #concentration. — Kenneth Goldsmith (@kg_ubu) October 27, 2014 We spend our lives in front of screens, mostly wasting time: checking social media, watching cat videos, chatting, and shopping. What if these activities — clicking, SMSing, status-updating, … Continue reading

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Decipher the Psychology of Online Consumers

Yesterday I came across this interesting infographic nicely made by Vouchercloud, which digs into the factors that affect a consumer’s decision-making process at an ecommerce website. The infographic is quite self-explanatory, and I think 3 pieces of insights really stood … Continue reading

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#LeanInTogether

Last weekend, celebrating the 2 year anniversary of “Lean In” and the International Women’s Day, Sheryl Sandberg’s LeanIn.Org launched the #LeanInTogether campaign on social media. The campaign sends the message that everyone benefits when men work towards equality. It invites … Continue reading

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Fifty Shades of Emoji

Last week, Apple released the new racially diverse emoji to the latest developer version of its mobile operating system. The update addressed the discussion over lack of ethnic diversity in its emoji characters and added 5 skin tones to the … Continue reading

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