Promotion for Iphone7?


TIm Cook’s photo

Tim Cook is getting plenty of feedback after posting a wild, out-of-focus shot on Twitter at the end of Super Bowl 50. Most of them are making jokes about this photo named taken by iPhone 6s.

屏幕快照 2016-02-08 14.25.23

People are joking about whether the new iPhone 7 is coming to the market. The market has released the news that iPhone 6s are not selling well. So how could Tim Cook solve the problem which would lead to a decrease of Stock market price of Apple, definitely not by posting a blurry photo. Moreover, it is interesting to notice that Apple is a great sponsor of this Super Bowl.

Social media is definitely a very good tool to promote for company’s products. Canon has done a great job by posting great photos shot by great photographers in order to promote their new released EOS 1D mark ii. Although we all know that iPhone do a great job in taking photos, this photo taken by Tim Cook could be a very bad social media campaign for Apple.

If Tim Cook is not the CEO of Apple, taking a blurry photo is not a very big problem. We can understand Tim’s excitement of  watching the Super Bowl. However, he could do better on sharing his feeling and promoting the Apple.



This entry was posted in Apple, Uncategorized. Bookmark the permalink.

2 Responses to Promotion for Iphone7?

  1. sydhavely says:

    Spot on, Xiwen. Well said.

  2. armour52 says:

    Despite all of Apple’s shortcomings, they still know how to market themselves and get maximum profit without giving the customer too much.

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