Some images are worth a thousand shares

We all know images are king of engagement when it comes to social media. There’s a lot of noise, and pictures seem to break through the chatter and demand attention. What kind of images are the MOST engaging, though?

Here’s a look at the top five most engaging visuals on social media:

Visual Bullets: These are a collection of images that include a headline, at least two pictures and captions.

mh-wholefoodsmarket-visual-bullet-pin
Storyboards: Similar to visual bullets, but instead of being independent of one another, the bullets are interconnected captions that create step-by-step instructions or a sequential story that explains something.

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Illustrated Words: Using a graphic to visualize the meaning of a word or statement, especially by using humor, makes the word more interesting and creates a “wow” moment for viewers when they make the connection.mh-taco-bell

Diagrams: Use a single image, and pull it apart to provide interesting information.

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Memes: People love to share images with witty quotes, and with a little help from MemeGenerator (or another one of the many meme creators), you’ll get a high return for the short amount of time you spend creating it.

mh-hyperionteens-meme

For the full list, visit Social Media Examiner’s article, 7 Visual Ideas That Will Increase Your Social Engagement.

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This entry was posted in Branding, Facebook, Infographics, Marketing, Social Media, Twitter and tagged , , , , . Bookmark the permalink.

One Response to Some images are worth a thousand shares

  1. sydhavely says:

    Totally on target, Erinn, and foreshadows tomorrow’s class discussion on creating buzz and viral media campaigns. Great post.

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