How many people read your tweet?

Twitter is apparently “testing” a new feature that lets individual users and anyone else see who views each Tweet sent/received. It is not apparent if or when this feature might roll out permanently.

You can already see how many times someone has “favorited” a Tweet, and Retweets are a handy way to gauge how popular a particular post might be. Seeing a simple hit count might not seem like a huge deal, but it actually provides a powerful way to triangulate other users’ reactions to your Tweet.

So if no one views your tweet, that tells you something, and if your tweet has many views but few Retweets or Favorites, that also tells you something!

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