Product Placement at the Oscars

Fans of Samsung and Big Mama’s & Papa’s Pizzeria were able to enjoy quite a bit of promotion at last night’s Oscars.

Throughout the event, Ellen DeGeneres took photos and tweeted using a Samsung Note 3. The phone was extremely prominent the entire evening:

Yet by the end of the evening, Ellen continued to take photos – this time with her personal iPhone.  Did Ellen know that her posts would reveal she was an Apple fan all along?  Does this lessen the value of the most re-tweeted image or all time?

For more information, visit the Mashable article.

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