Student Fundraising Uses Social Media

Incase you haven’t heard of THON it is a student ran philanthropy out of Penn State. It is a yearlong effort to fundraise money for pediatric cancer. You might have heard about it last year where they broke the record of the amount of money they fundraised and shocked money. This year though again they did a phenomenal job not only fundraising money, but getting their word across through social media.

Three different hash tags were followed this weekend #THON #THON14 and #FTK. This weekend was their major event and they collected most of their data from this weekend. This website shows you some of the posts and tells you more of what happened. Let the photos tell you what the findings were.


All photos were retrieved from here.

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